Our slogan, “PR for a Purpose,” comes from the strong conviction that an organization’s communications and advocacy strategy should be in service of a specific goal: like passing a bill, advancing an idea, or changing legal precedent. There are many firms that do public relations, but we focus exclusively on advancing ideas we care about.
With each client, our first step is to understand specific organization goals and then tailor a communications and/or advocacy strategy to help meet those goals. Some of our recent work includes leading media relations for the Supreme Court cases Janus v. AFSCME and Friedrichs v. CTA. In 2017, we crafted and implemented communications and advocacy plans to help pass Kentucky’s first charter school bill and Arizona’s universal Education Savings Account program.
Every client’s needs are unique. We will tailor these services and others to help achieve your goals:
Getting the message right matters. We help you craft your message, research and test it, then translate the results into usable, concrete content that furthers your goals.
Whether you’re looking for national, trade, or local media, we can help you get print, TV, or radio coverage, draft and place op-eds, and set editorial board meetings to help build consensus on policy action. Our team has secured thousands of media hits and has strong relationships with producers and reporters.
Managing the creative process and ensuring fidelity to your message requires time and effort. We work closely with several graphic designers, web developers, and video firms to create the content you need. We’ve done website redesigns, produced numerous videos, and created hundreds of infographics, ads, and other collateral.
We’ve run state and national campaigns and can recommend and implement the right digital tools to meet your needs across email, online advertising, and social media.
Whether you need to activate your database of supporters, grow that database, or build a coalition with other state or national partners, we help strategize and implement.
From book tours to salon style dinners to speaking engagements at conferences, we’ll help you handle logistics, source local support, and coordinate all the pieces necessary to achieve your goals.
Interested in working together?
Contact us to talk. Whether or not we’re the right fit for you, we’re always happy to brainstorm together.